Ice Bucket Challenge…Do You Have It in You?

 

If for nothing else, the Summer of 2014 is going to be known for ice cold buckets sloshing all over the heads, upper bodies and shoes of people from all walks of life. What’s a little H2O when it can be done for a great cause, and to also call out for friends, family, co-workers and maybe that one person you always wanted to get a little revenge on…..now is your chance.

The challenge is actually quite easy in thought: you get a full bucket of icy cold water, dump it over your head, record the action, post the video out and about on any or all of your social media outlets and then loudly call out or challenge anyone and everyone to also take the plunge and make a donation to the ALS Association.

I mean tons of famous and also non-famous people have already gotten their cold shiver on with the ALS Ice Bucket Challenge. I mean athletes and celebrities like pro golfer Greg Norman, actress Elisha Cuthbert, Toronto Maple Leaf Dion Phaneuf, Household goddess Martha Stewart and even the Tampa Bay Rays mascot Raymond have completed and sent out their own challenges to other to also compete and complete the icy adventure.

I am simply flabbergasted that the watery “Tag..Your it!” endeavor has risen to such high standards with hundreds and thousands of people through their social media pages and messages calling for the friends, followers and even family to take a cold one for ALS or Lou Gehrig’s disease.

Amazingly enough, the event has raised over $150,000. Already this year and before the first leaf falls could surpass a quarter of a million dollars just by people all over the social map calling out others to douse themselves and to extend the challenge to their select intended targets to also partake and donate, then keep the cycle going…possibly all summer long.

And this awesome fund raising challenge actually has a bit of a baseball foundation. Seems that this whole icy situation began back in 2012 in the Boston, Mass area and quickly began to gain a more wet footing as friends, relatives and former teammates of former Boston College baseball player Pete Frates who was diagnosed with ALS.

Pete’s close knit group of friends, family and others decided used the cool idea as a visual physical challenge to raise awareness about ALS. Frates, 29, has been living with ALS since 2012 and has worked for The ALS Association’s Massachusetts Chapter. Frates is a former Divion1 college baseball player for Boston College and is a tireless champion for the foundation and its awareness.

Recently Pete’s own parents, John and Nancy along with 200 assembled dry souls doused themselves in Copley Square. His parents state that the ice bucket challenge has done more to increase the understanding about ALS than anything else they have imagined over the past 2 years.

How much has this event helped the ALS Association?

ALS Association National President Barbara Newhouse said donations to the national office have surged during the last 10-day period that ended this past Thursday to about $160,000. From $14,480 during the same period a year ago. And you have to believe that local and community chapter offices have not been able to give their donation yet, so a figure of $250,000. Seems within reach just for a few moments of uncomfortable chills for a tremendous cause.

I have been the subject of a ALS Ice Bucket  Challenge twice now (8/10/14 & 08/17/14) and have been honored to take that heavily laced bucket of ice chips and some water  and dumped it over my Rays capped noggin.  I completed my first challenge after being called out by a former Colts teammate on August 10th and completed my second tour of icy goodness on Sunday, August 17th after a challenge was issued to former Baylor football players. I also donated $100 each time with the second donation being presented in the name of my daughter Alex Hougham.

All I can tell you is thank goodness it is 90+ degree in St. Petersburg, Fl right now so the water not only cooled me down, but kept my feet and shorts cool for an hour or two afterwards as I did not bring spare clothes (Hint: remember spare clothes, at least flip flops). 

I mean I have heard of some wild challenges already like the one completed by Boston Bruins stars Brad Marchand and Torey Krug who willingly dropped frozen ice (not from Boston Garden) on themselves and then promptly issued their own set of challenges to their intended water-logged friends.

So friends, family and old arch-enemies be aware, for soon I might be calling you out to also partake in the chilling but totally satisfying adventure of the ALS Ice Bucket Challenge.

Now if only my Nike’s would dry out…

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